secure-icon

SSL – what it means and is it really necessary for my site?

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In the last couple of years, SSL and HTTPS have been actively used and pushed for, even by browser vendors. Its lack even reflects negatively on rankings in major search engines like Google. But what is all this for? Technical role And SSL certificate (security certificate) technically has a security role in two ways: It certifies that the website you are accessing is the one it claims to be. So it has a role of inspiring trustworthiness. It encrypts traffic between the website and the user that browses it so that it is not easy to eavesdrop on. You have probably already seen the green padlock icon next to a website URL in the browser URL bar – that’s a sign that the site employs an SSL certificate. Privacy and Trust Encrypting traffic is especially important when transferring sensitive information – like the username and password used to log in on…

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hacking

About hacking: nothing personal

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Quite often our clients take the act of their website getting hacked personally, or as intentional actions of malicious competitors, former disaffected partners, etc. In other words, they bring their own daemons into the spotlight. But actually things are often much simpler. There are people (hackers) who write automated programs (bots) and try to hack websites with them by exploiting unpatched vulnerabilities in content management systems (CMS), web server configurations and web browsers. They inject code which could potentially infect your website visitors, thus they expand their network of infected computers (botnet). Large botnets could reach millions of infected computers, which become their “zombies” and could be used for malicious purposes – for example: flooding websites with traffic until servers can no longer function normally (distrubuted denial of service / DDoS attacks) hacking passwords modifying system or security features and attempts to steal sensitive information Hackers with large botnets can monetize them by…

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webdesign

7 “whys” successful brands have a professionally designed website

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Be a professionalist, make a good first online impression Present yourself as a professionalist in your scope of work and impress your audience with great online brand identity and presence. Having a well-designed and well-organized website will enhance the credibility of your business. Be there and welcome your customers with plain, explicit and structured content in order to keep them engaged and to encourage them to explore your website and learn about who you are and what you do. Create an impressive web design and make your user experience (UX) a pleasure.  Nowadays business is much more online than ever If you hesitate about your online presence, there are solid reasons about having a website that can make a big difference for your business. The advantage of a business with worldwide visibility: having a website will help you reach a wide audience, no matter where they are or what time…

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